Adobe Analytics Business Practitioner Practice Exam

Which dimension is ideal for generating users' Full Paths report?

1. Props

2. eVars

3. List Props

4. Events

The correct answer is: Props

The dimension that is ideal for generating users' Full Paths report is eVars. This is because eVars (conversion variables) are designed to track and store information about user interactions over time, allowing you to analyze the full journey a user takes through your website or application. They can persist across multiple page views and sessions, making them invaluable for understanding which interactions lead to conversions or specific actions taken by users. In the context of a Full Paths report, eVars provide the necessary context and continuity to follow user navigation paths. They capture meaningful data points that can be associated with specific actions, thus creating a more detailed picture of user behavior. Props, on the other hand, are used for tracking page-level metrics and don’t retain their values after the user navigates away from a page. This makes them less suitable for tracking user paths over their entire journey. List Props are similar to Props but are used to capture lists of values, and like standard props, they do not persist past individual page views. Events are specific actions or occurrences that can be tracked, such as clicks or form submissions. While helpful for understanding user interaction, events do not provide a path over time but rather a snapshot of actions taken. Thus, eVars are the correct choice for